DUBLIN--(BUSINESS WIRE)--The "United Arab Emirates Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Q1 2025 Update" report has been added to ResearchAndMarkets.com's offering.


This report provides a detailed data-centric analysis of the gift card sector in United Arab Emirates, covering market opportunities and risks across consumer segments (retail and corporate); product categories; retail sectors; and store formats. With over 100+ KPIs at the country level, this report provides a comprehensive understanding of gift card market dynamics.
It offers a comprehensive analysis of market dynamics in the gift card sector, segmented by digital and e-gift card sales, distribution channels, key occasions, demographic trends, and market share statistics of leading retailers. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics.
Key Market Insights:
Market Growth:
- UAE Gift Card Market projected to reach $2.24 billion in 2025 (+11.5% YoY).
- Expected CAGR of 10.2% from 2025-2029, expanding to $3.3 billion by 2029.
Drivers of Growth:
- Surging Digital Gift Card Adoption: Driven by high smartphone penetration and e-commerce growth.
- Corporate Integration: Increased use of gift cards for employee rewards and loyalty programs.
- Strategic Partnerships: Market consolidation through fintech collaborations and retail expansions.
Trends Reshaping the UAE Gift Card Market
Digital Gift Cards Take Over
- UAE consumers are shifting toward e-gift cards due to instant delivery and seamless online transactions.
- Retail giants Carrefour and Lulu Hypermarket expanding digital gift card offerings.
Corporate Incentive Growth
- Companies like Emirates Airlines and Etisalat adopting gift cards for employee and customer incentives.
- Demand for customizable and flexible rewards is on the rise.
Strategic Partnerships & Market Consolidation
- YouGotaGift partnered with Carrefour to expand distribution of multi-brand gift cards.
- Majid Al Futtaim Group boosting digital and physical gift card offerings.
Regulatory Developments
- UAE Central Bank’s Retail Payment Services and Card Schemes Regulation aims to ensure security and transparency in the sector.
Market Competitive Landscape
Leading Players in the UAE Gift Card Market
- Retail Giants: Carrefour, Lulu Hypermarket, Amazon.ae, Virgin Megastore, IKEA
- Multi-Brand & Digital Platforms: YouGotaGift, Mall Gift Cards
New Innovations & Market Evolution (Next 2-4 Years)
- Expansion of cryptocurrency-based gift cards.
- Growing influence of AI-driven personalization in digital gift cards.
- Strengthening regulatory oversight to enhance consumer trust.
Who Should Read This Report?
- Investors & Financial Institutions: Identifying growth and investment opportunities.
- Retailers & E-commerce Platforms: Adapting to evolving consumer gifting trends.
- Corporations & HR Departments: Leveraging gift cards for incentives and rewards.
- Market Analysts & Consultants: Understanding market dynamics and competitive strategies.
Companies Featured
- Carrefour
- Lulu Hypermarket
- Amazon.ae
- Spinneys
- Dubai Duty Free
- Virgin Megastore
- Sharaf DG
- IKEA
- Choithrams
- Mall Gift Cards
Key Attributes:
Report Attribute | Details |
No. of Pages | 325 |
Forecast Period | 2025 - 2029 |
Estimated Market Value (USD) in 2025 | $2.24 Trillion |
Forecasted Market Value (USD) by 2029 | $3.3 Trillion |
Compound Annual Growth Rate | 10.2% |
Regions Covered | United Arab Emirates |
Report Scope
This report provides in-depth, data-centric analysis of gift card industry in United Arab Emirates through 100+ tables and 280+ charts. Below is a summary of key market segments.
- United Arab Emirates Total Spend on Gifts
- United Arab Emirates Gift Card Market Size by KPIs across Consumer Segments
- United Arab Emirates Gift Card Market Size by Consumer Segment
- United Arab Emirates Digital Gift Card Market Size
- United Arab Emirates Gift Card Market Size by Retail Consumer
- United Arab Emirates Gift Card Spend by Consumer Behavior and Demographics
- United Arab Emirates Gift Card Market Size by Corporate Consumer
- United Arab Emirates Gift Spend by Product Categories (Split by Retail and Corporate Consumers)
- United Arab Emirates Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers)
- United Arab Emirates Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers)
- United Arab Emirates Gift Card Purchase by Payment Method
For more information about this report visit https://www.researchandmarkets.com/r/53e11
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