Solo Music today announced an exclusive partnership with the Country Music Association (CMA) for a one-of-a-kind NFT drop celebrating “The 55th Annual CMA Awards.” The collection—marking the first ever NFT drop from a Country Music award show—will debut November 12 and feature artwork surrounding the iconic CMA Awards trophy.
This exclusive NFT drop, in honor of “The 55th Annual CMA Awards,” will be available in limited quantities. Net proceeds from the drop will benefit the CMA Foundation—the philanthropic arm of CMA, which works tirelessly to provide equitable access to music education and create impactful change for students and teachers across the United States. Owners of “The 55th Annual CMA Awards” NFT will serve as the first members of CMA’s NFT digital community, offering reward holders with unique content, as well as exclusive access and ticket opportunities to future CMA events. Fans can visit www.cmaawards.com/NFT to sign up for early access and notifications related to this drop.
“Our mission at CMA is to grow Country Music globally. By partnering with Solo Music on a CMA Awards NFT, we have the opportunity to reach new audiences, further engage with existing fans and create a whole new digital community,” says Sarah Trahern, CMA, Chief Executive Officer. “We could not be more excited about this venture and the opportunity it brings to Country Music. What a perfect time to launch as we celebrate ‘The 55th Annual CMA Awards’!”
“We could not be more thrilled to partner with CMA for a drop on our platform and the launch of their digital community. CMA has shown a commitment to embracing this new medium and clearly understands the dramatic impact this technology is making world-wide,” said Barron Solomon, CEO and Founder of Solo. “We are thrilled for today and excited about what the future will bring as we leverage NFTs and blockchain to deliver fan experiences like never before.”
“We’re excited to partner with CMA to bring NFTs to the country music fan and beyond. Through conversations, CMA has demonstrated their desire to be a leader in this new space and we’re excited to walk alongside them in helping introduce this powerful technology to the core country consumer,” shares Tim Gerst, Solo Music Co-Founder. “Together, we will be able to begin to change the way that music fans think about interacting with their favorite artists and brands.”
Solo has previously announced partnerships with Grammy nominated artist Eric Paslay, hit songwriter Tommy Cecil and historic recording studio Capricorn Studio.
The Solo Music Marketplace will allow fans to purchase unique experiences and digital art designed by their favorite artists and store them on Solo Music’s secure and decentralized network. Rather than requiring fans to come to the platform with existing crypto wallets, The Solo Music Marketplace allows users to pay for NFTs in U.S. dollars via credit card, making it accessible for fans of all levels of crypto knowledge to support their favorite artists. To further encourage platform adoption, the platform supports fast and direct transactions with major wallets including MetaMask and Magic. Additionally, the platform benefits from low transaction fees to offer a wide range of price points for users, making the Solo NFT releases more affordable than many NFTs in the market today.
About Solo Music
Solo Music combines the latest advancements in blockchain technology with music industry innovation to deliver a digital asset marketplace that drives the music economy forward. It offers artists, agencies, labels and publishing companies solutions to maximize the benefits of using blockchain technology at scale. Solo Music’s products connect artists with their fans and community through creative and exclusive NFT releases that encompass both digital and physical assets and experiences, offers industry smart contracts and NFTs to expand revenue streams, and provides fans with access to exclusive content from their favorite artists. Solo Music is committed to becoming a decentralized autonomous organization (DAO) with community governance in-the-near-future and giving back to its community through monetization and experiential opportunities.
About the Country Music Association
Founded in 1958, the Country Music Association is the first trade organization formed to promote a type of music. CMA created the Country Music Hall of Fame in 1961 to recognize artists and industry professionals with Country Music’s highest honor. Music industry professionals and companies across the U.S. and around the globe are members of CMA. The organization serves as an educational and professional resource for the industry and advances the growth of Country Music around the world. This is accomplished through CMA’s core initiatives: the CMA Awards, which annually recognize outstanding achievement in the industry; CMA Fest, which benefits the CMA Foundation and music education and is taped for a three-hour network television special, “CMA Fest”; and “CMA Country Christmas.” All of CMA’s television properties air on ABC.